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Advertising Information

“AllAboutDarien offers my business affordable and effective exposure to my ideal target audience, and is an instant credibility-booster for new or unknown businesses.”

Alison Greenspon

Owner, Snap! Concierge

“If you want to be considered true ‘Blue Wave,’ AllAboutDarien is where you need to advertise. Always insightful, always relevant, this is where residents go first for information.”

Wendy Ward

Accredited Buyer's Representative ABR® and Senior Real Estate Specialist®, Halstead Property

Please note: we do not accept or re-print press releases.
To make certain your event or announcement will be viewed by our audience, consider posting it to our Community Calendar or purchasing an Announcement Blast. 

Easy, Effective Ad Packages

With more than 15 years of online advertising experience, we know what works. We continually monitor the performance of our current ad offerings, and are always on the lookout for newer, better formats to ensure we are maximizing the success of our advertisers.

ANNOUNCEMENT BLASTS 

  • Attract extra attention to your upcoming sale, special event, school dair, fundraiser or press release
  • Inclusion of text announcement, logo or image in What-to-Know Weekly email (1x)
  • Social media shout-out
  • Inclusion of text announcement, logo or image in content of all website posts for one week
  • $75/blast
  • Learn more
  • Order Now

BUZZABLE BUSINESS CARDS 

  • Created for independent professionals: interior decorators, party planners, contractors, tutors, personal trainers, etc
  • Consistent exposure for your business on website, in email and across social media
  • $150-299/year
  • Learn more
  • Order Now

RUN-OF-PLATFORM AD PACKAGES

Make a larger impression for your brand, using a variety of different ads and messages across our platform of web, email and social media assets to increase the relevance and awareness of your business among our influential, engaged local audience.

Optimized for mobile and designed for turn-key execution, ANY business can leverage our unique combination of ad formats for effective messaging that drives results.  Learn more here.

Our ads are served through a trusted third party platform that offers real-time performance reporting and enables responsive ad optimization, meaning that ads will automatically re-size to accommodate whatever browser is being used to view the website (i.e. desktop, tablet or mobile.)

Why Advertise with AllAboutDarien?

RELEVANCE 

AllAboutDarien offers an unprecedented opportunity for area businesses to consistently connect with local prospects and customers

  • on their terms,
  • at the time that’s most convenient for them,
  • within content that has them focused on their immediate needs and interests, and
  • via the media channel they most prefer.

We believe that this is the only way local businesses can thrive in our increasingly digital community. We also know that our audience appreciates being reminded of your events, products and/or services through our platform.

AN ENGAGED & INFLUENTIAL AUDIENCE

Since the spring of 2007, this “good-to-know guide” has experienced phenomenal growth and retention, primarily through word-of-mouth. This means that our audience loves to spread the word, both about the site, and the businesses that they discover on it. The site boasts hundreds of unique visitors daily, a weekly newsletter with exceptionally high open and forward rates, thousands of engaged followers across our social media channels — and we’re still growing.

YOUR TARGET DEMOGRAPHIC

  • 78% of website visitors are between ages of 24-54
  • 66% of website visitors are female
  • 89% of registered email recipients have one or more children in their household
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Source: Google Analytics 9/8/15

 

We are actively developing strategic relationships with community groups that broaden our reach and exposure, especially those that share our commitment to leveraging social media for improved relevance, like the Darien Area Moms TagSale Facebook Group.

“AllAboutDarien has mastered the formula for engaging busy, hard-to-reach local moms, and drives a steady stream of new subscribers to my group.”

Heather Stramandinoli

Founder, Darien Area Mom's Tag Sale Group

We offer effective, affordable advertising options for businesses of all sizes! Please contact us to discuss custom packages.